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Data and Postal Processing

Maximize your postal discounts and minimize returns and non-deliverables by utilizing the latest postal certified processing products. Our mailing software is consistently in full compliance with postal authority standards and operates within certified programs such as PostalOne!, Coding Accuracy Support System (CASS), and Presort Accuracy Validation and Evaluation (PAVE).

Intelligent Mail® Barcode

The Intelligent Mail® Barcode (IMB) is the next generation of USPS barcode technology used to sort and track letters and flats. Intelligent Mail barcode expands the ability to track individual pieces of mail and provides customers with greater visibility into their mailing process. IMB enables marketers to forecast delivery of individual mail pieces making it easier to plan for volume and timing of incoming responses and appropriate resources. Marketers can also target precise in-home delivery dates to coordinate with other aspects of multi-channel campaigns.

Mailers can save additional money by using IMB, which enables maximum postal discounts. See updated USPS prices for relevant commercial first-class mail pricing for Intelligent Mail Barcode (effective Nov. 29, 2009).

PostalOne!

The PostalOne!® system offers a Web-based alternative to existing manual mailing processes with an electronic suite of services designed exclusively for business mailers. It features automated, streamlined electronic documentation used in the business mail acceptance process.

The system links a customer's mailing information electronically with US Postal Service acceptance, verification and payment systems, eliminating most of the paperwork. It also provides a wealth of online information Redi-Mail can use to manage their customers direct mail and fulfillment campaigns more efficiently.

Benefits include:

  • Simplified mail acceptance
  • System-generated electronic documentation and postage statements
  • Improved tracking of mailing jobs and access to mailing information
  • Enhanced account management capability
  • Drop Shipment Scheduling via FAST
  • Automated scheduling services for drop shipment mailings

Redi-Mail produces more than 5 million mail packages each week and the PostalOne! system enables Redi-Mail to more efficiently track and manage direct mail and specialty mail programs ensuring a quick and well-organized flow through Redi-Mail's facility. PostalOne! adheres to strict quality control and auditing procedures, utilizing the latest in technology innovations. PostalOne! also provides improved access to mailing information and job tracking as well as enables drop shipment scheduling through the FAST (Facility Access and Shipment Tracking) Web site.

All mail produced by Redi-Mail follows strict batch controls and is subjected to documented quality control procedures from industry standard methodologies such as Good Manufacturing Practice (GMP) and Good Automated Manufacturing Practice Guide for Validation of Automated Systems (GAMP 4). Through the PostalOne! system, Redi-Mail is now authorized to send the US Postal Service detailed mailing data electronically for verification, which reduces paperwork, handling costs and storage needs.

In addition to the company’s upgrade to the PostalOne! system, Redi-Mail is undergoing preparations to utilize the USPS’ 4-State Customer Barcode, the next generation of barcode technology used to sort and track letters and flats that will be available later this year. Designed for use in high speed, automated mail sortation machines, the 4-State Customer Barcode allows the current PLANET Code® and POSTNET™ barcode information to be combined into a single barcode with expanded tracking capability.

Redi-Mail is also pursuing certification for the USPS’ Mail Preparation Total Quality Management (MPTQM) program. Designed by industry mailers to help businesses prepare letter mailings that meet or exceed US Postal Service processing quality standards, the program is based upon three internationally recognized quality methodologies, ISO 9000, the Malcolm Baldridge Performance Excellence criteria and Total Quality Management, creating a new mailing industry benchmark for customer service and product quality.

NCOA Link

National Change of Address (NCOA Link), an excellent data cleansing tool, compares your mailing list to more than 160 million address changes. When a postal customer files a permanent change of address with their local post office, the move is added to NCOA Link, where change of address information is kept for 18 months. When a name and address on your mailing list matches a name and “old” address on NCOA Link, you will automatically receive the new address.

In addition to CASS certifying your mailing list, NCOA Link can help reduce the cost of maintaining a list, reduce the cost of mailing, increase the number of pieces that reach their intended destination, and reduce the time it takes for your mail to be delivered. In most cases, NCOA Link is the most cost effective way to obtain change of address information.

Deceased Suppression Processing

Minimizing insensitive situations caused by sending mail to deceased individuals is a marketing best practice. Redi-Mail’s Deceased Suppression Processing will reduce the number of deceased individuals you mail to, providing cost savings while minimizing any unnecessary embarrassment.

Our Deceased Suppression File is one of the industries largest and most accurate, with 55 million names, comprised from a variety of public and proprietary sources. Redi-Mail offers additional powerful features such as generating reports for processing, merge/purge accuracy and pattern recognition techniques that identify and suppress records that match the file.

Read Redi-Mail's case study on Deceased Suppression Processing

LACS Processing

Many communities across the country have changed from rural route box numbers to city style addresses. Locatable Address Conversion System (LACS) processing is a service that converts these old, invalid addresses on your database to the new and correct addresses that exist on the LACS file.

DSF Processing

The Delivery Sequence File (DSF) is a complete address file of every valid delivery point in the U.S. DSF helps you qualify for postal discounts by standardizing addresses and assigning ZIP+4 and Carrier Route codes. Records that do not match DSF have a high probability of being undeliverable.

Postal Presort

Postal presort features include bar coding, Zip+4, data append and Presort Accuracy Validation and Evaluation (PAVE).

Post-Presort Postal Statement Software

DAT – MAIL™ - This software provides everything that mid-to-large sized mailers, lettershops, mail owners, transportation companies and manifest mailers need to manage mailing operations quickly and efficiently.

DAT – MAIL features are available for jobs with or without Mail.dat data:

  • Mail.dat viewing and editing capabilities
  • Electronic Mail Verification (USPS PostalOne®)
  • Sophisticated Freight Planning
  • Comprehensive postage reports
  • Complete postage statement creation and editing capabilities
  • Optional modules support:

    • Palletization
    • Postage accounting
    • Manifest spoilage adjustments
    • USPS Confirm® service and more

Over time your in-house databases age and your marketing programs become less effective because of duplicate records and undeliverable addresses. Redi-Mail incorporates a number of merge/purge programs to identify and eliminate duplicate records. We also utilize the best statistical software tools to identify near matches. Each record is then reformatted with all elements in the correct fields to help maximize response and minimize postal costs in your marketing programs.

Refine your mailing lists and maximize the volume of your database asset by scrubbing and enhancing your files.

  • Merge/Purge
  • Field Parsing
  • Personalized Salutations
  • Upper/Lower Casing
  • Gendering
  • Zip and territory matching
  • Nth selecting
  • DMA - Do not Mail coding

Other services include:

  • Data entry
  • Data validation
  • Data cleansing
  • File appending
  • USPS – approval label design and printing
Database Management Services

Managing data is critical to the success of your sales and marketing efforts. Redi-Mail offers a true turnkey approarch to your data development and management challenges.

For most organizations, a prospect or customer database is its most important asset. Like all assets, it is important to properly care for it and enhance its value over time. Managing data encompasses much more than simply hosting servers and using database software. Quick entry and dissemination of information electronically and through traditional means is crtical. Analyzing the data instantly, easily and remotely gives you the ability to manage your programs and make informed business decisions.

Redi-Mail’s data and eBusiness divison can help you source lists, structure and house databases and offers an array of services you may require to enhance the value of your database. These services include inbound 800 telemarketing, web site creation and hosting with links to your database, in and outbound email, fax programs and data entry using Quickdata™, our unique data entry tool. StayinFront Analytics, our data analysis and decision support tool, reporting on many programs can be rapidly configured to your specific needs and delivered by private dial-up, broadband or the web.

Redi-Mail offers a true turnkey approarch to your data development and management challenges. We are committed to providing you with the tools and services to measure and enhance the value of your databases and the methods you use to collect your data.

It is this unique approach and commitment to technology that has made Redi-Mail a leader in data management solutions.

  
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