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The Forces of Marketing: Push vs. Pull

The Forces of Marketing: Push vs. Pull

Thursday, June 16, 2016 by Redi-Mail

Does your business employ a push or pull strategy? Do you believe that one is more effective than the other? We discuss push marketing vs pull marketing and offer some helpful tips to keep your strategy on-track. ....Read More

True or False?  What do you Know about Direct Mail?

True or False? What do you Know about Direct Mail?

Thursday, June 2, 2016 by Redi-Mail

Are you letting what you think you know about direct mail drive your decisions to incorporate direct mail into your marketing initiatives? Here we dispel some common myths about direct mail.....Read More

Common Direct Mail Mistakes to Avoid

Common Direct Mail Mistakes to Avoid

Friday, May 20, 2016 by Redi-Mail

Red-Mail’s Director of Operations, Ryan Cosgrove, offers advice on how to maximize the success of your next direct mail campaign by avoiding these blunders.....Read More

Direct or Digital, That is the Question.

Direct or Digital, That is the Question.

Wednesday, April 20, 2016 by Redi-Mail

Reports on the death of direct mail have been greatly exaggerated. The belief that digital mail attracts more consumers, potentially resulting in better conversion, isn’t necessarily true. ....Read More

The Power of Know, Now

The Power of Know, Now

Tuesday, April 5, 2016 by Redi-Mail

Do you ever wish you knew when your business mailings will be delivered? Or that the USPS® would provide a tracking system for important mail outreach programs? Are you ready....Read More

4 Modern Benefits of Direct Mail Marketing

4 Modern Benefits of Direct Mail Marketing

Tuesday, January 19, 2016 by Redi-Mail

It’s undeniable that technology has changed the direct marketing industry. Yet despite the advent of digital marketing campaigns, traditional mail still remains an integral part of an effective marketing strategy for many businesses and our infographic explains why. ....Read More

Direct Mail and Multi-Channel Marketing: A Perfect Marriage

Direct Mail and Multi-Channel Marketing: A Perfect Marriage

Monday, January 18, 2016 by Redi-Mail

In a digitally-driven world where technology reigns supreme, the very concept of direct mail may seem as antiquated as a 2005 flip phone. That’s why it may be hard for most marketers to fathom how much of a role direct mail continues to play when successfully integrated in a multi-channel campaign.....Read More

 

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